Conquering the Amazon marketplace requires a strategic approach. While organic product listings are crucial, Amazon advertising can be a game-changer, propelling your products to the top of search results and reaching a wider audience of potential customers. However, a key question remains: how much should you spend on Amazon advertising? Unlike traditional advertising with fixed costs, Amazon advertising operates on a pay-per-click (PPC) model. This means you only pay when someone clicks on your ad.…